Robert Hoekman Jr
Robert Hoekman, Jr., is a professional Interaction Designer and Usability Specialist who has worked with Go Daddy Software, Macromedia, Adobe, United Airlines, Cisco Systems, and countless others to provide superior user experiences to a wide range of audiences. His newest book, Designing the Obvious, focuses on seven guiding principles of great Web-based software and how to leverage them in any real-world project.