Urban Floor
Urban Floor, the hardwood floor manufacturer based in City of Industry, California, uses the finest natural wood products for its stock. The company’s Urban Lifestyle, Mountain Country, Welcome Home, and Villa Caprisi collections encompass more than three dozen different designs and colors. Urban Floor creates its product lines from birch, maple, hickory, walnut, Brazilian cherry, and European white oak. The dark warmth of walnut often sets the tone in large surfaces and furniture, such as pianos. Urban Floor offers an array of hues in maple woods, from the dark, rich Maple Bordeaux to the lighter elegance of Maple Chateau and the wheat-like tone of Maple Natural, which goes with almost any décor. The palette for Santos Mahogany may run from reddish brown to burgundy red, but sustained exposure to sunlight rarely changes the color of this wood. All eight product lines in Urban Floor’s Welcome Home Collection use birch wood as their base, with tones ranging from creamy Birch Oatmeal to red Birch Paprika and the darker tones of Birch Black Tea and Birch Coffee.
Every Urban Floor product achieves maximum durability and strength through seven plies, each laid cross-grain to the one above and below it. Strong resins bind each ply to the rest, which renders a product stronger than a single piece of wood and minimizes any tendency to buckle or warp. The top layer, an eighth-of-an-inch thick, gets seven coats of ultraviolet-cured “Platinum Shield” acrylic varnish and aluminum oxide crystals. Urban Floor applies a varnish that contains no formaldehyde. This low-gloss finish seals in the natural beauty and color of the wood for many years to come. To achieve a rugged and natural appearance in the company’s Hand-Scraped Collection, master craftsmen subject the top layer to hand distressing and the ends and edges to scraping by hand as well. Urban Floor experts employ the latest milling technology to micro-bevel the ends and edges of each plank for a tight, smooth fit.
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